Logo selection difficulty

Before the final crit i was still unsure of the logo design. Its was obviously going to incorparate the pinwheel concept some how and I wanted it to perhaps change over the four weeks some how, which i though would be relatively easy considering I had so many designs already, but that wasn't the case at all, as decision making isn't my strong point and I started to get a little lost as I brought in more texture and more ideas. Above is a logo design I had created a month or so ago and thought i would revisit it as James had mentioned I had used the capital letters I for iteration and A for Again to create an image representational of a pinwheel. I also created this one out of inspiration for the compass symbol illustrating the fact that the artworks are all over Tasmania. The black and white represented time over change - from day (white) to night (black) The mixed paint texture under it represented not only the fact that this is an art event but the fact that time creates change.

Hobart at night

This is what I mentioned before when posting my Hobart nigh light images. I played around a little with the mystery of the night covering Hobart, but felt as though it doesn't relate to Iteration:again strongly enough. The pinwheel takes on a star form in the sky and the whole image looks slightly cliché and chimerical. Its a no,no

inspirational Webpages

I found these inspirational as I thought they related to my design the top one relates to my concept of creation coming from basic shape and expanding into something original such as the pinwheel. The bottom one is reminiscent of the pinwheel in action, spinning around, changing form.

non-standard projection backdrop

Earlier on in this project I went into Hoabrt with my kilidoscope and took some photos of Hobarts buildings. Later on as i developed my consept - that Hobart becomes grey due to daily interation and iteration: again is the light at the end of the tunnel - the silver linning on the everyday, i though these old buildings illustrate the fact that Hobart is a tired old city above eye leavel so I have now decided to use the buildings as a backdrop for my non-standard promotional projection. I really wanted to have the projection playing a week leading up to the event and another projection running through out the event. I have always imagened it been projected onto on of the buildings at the main traffic light crossing in Hobart. where people are forced to stop and when they do what better to do to kill the time while the repetative traffic flows infront of them than to be introduced to the new exciting event. At the moment I'm thinking of projecting it onto the centerpoint evterance due mainly to the colour of the building as I had invisioned the projection standing agains a grey backdrop, again working with my consept of the grey city.

Spin-wheel Paint

here is my documentation of the spinwheel i created to make paintings which represent the way in which the four colours of the pinkwheel ( yellow, burnt orange, pink and dark purple) merge together through continuies spinning, much the say way in which the city becomes a grey smudge after repetatively interacting with the familar senery. Once the pinwheel stops the colours are much brighter and vibrant, much the same as when people take a brake from their normal working routines and go on a day trip (ITERATION:AGAIN) with family or friends, they see a much brighter and happier environment, the new and exciting experience, lightens up an otherwise doll and drab environment.

I had previously experimented with paint texture and really liked the way it worked with the pinwhile design as it directly relates peoples consep of what this event might be to art. I also wanted to illusrte the fleeting anf change over time aspect of the event more strongley and I thought this experiment would achive what I had in mind. though it has prehaps made the design to complex, though the event itself is complicated so it doesnt lie in that respect. I really like the paint texture it does everything i want it to do execp maybe complicate the design, so i;m thinking of keeping it but prehaps turning it down a bit.

Hobart at night

Here are a couple of photos I took of Hbart, with the intention to have them as a backdrop behind the pinwheel. the blured lights illustrating the living fleeting city and the magic of the light of the city adds to the mistery of the event. Though the event is more day time orientated and i fell asthough these images prehaps to far feched from visually representing the event!

Adding photo

This is the photo integrated into my computer generated pinwheel, which i believe has enhanced a more realistic image. Colours seem a bit bright though. This is the image that Jsty thought was the strongest and encouraged I developed more into the logo design though i'm not so sure i agree. I like the static pinwheel as i think it has the possibility of communicating the idea of the event more, with the obvious four wings and the square and circular shapes. Though i would have to agree with Jessie i think it was who said that the square I had placed in the center of the pinwheel, structure and enabled a fled flowing motion to be present. So I will play with that further before polishing, though this image does have the four colours i don't think they are as obiouse as when they are confined with in the triangles.

Pinwheel by mi mate Rani

These photos were taken by my mate Rani Tither. The photos illustrate a silver pinwheel I made inspired in part from Andy Warhol's clouds. The first one is probably my favourite as its very clear for a long exposure photo, These images produce great texture to the other wised computer generated image of the spinning pinwheel (previous post.)

early poster designs

This is the computer generated pinwheel i managed to produce based on photos me and my mate took of the pinwheel spinning. looks a little like a lolly pop maybe? I have continued using a black and white background (mainly black saturated) due to the idea i have been working with, where as I wanted to demonstrate the fact that our familiar surroundings, such as the city becomes repetitive, doll, grey and depressing due to the many times we in counter it in our daily routines. Something out of the ordinary really lights up and stands out against such a back drop and stays in ones mind through out the rest of the day as a strange and unusual encounter. A talking point for the rest of the day as it was interesting, out of the ordinary. A colourful brake in the other wise doll environment.

I then used a black low opacity layer to cover the whole poster to add to the depressing backdrop as well as demonstrating (through the circle and square cut outs) the pinwheels folded transformation, human interaction to create change through time, where as the pinwheel starts as a square piece of paper and then is folded into a pinwheel shape and once it is placed outside (like the public artworks) it is captured by wind which shifts it into a circular shape. The square also represents structure for not only architecture but sculptural objects, such as the public artworks. The circle represents eternal creation, theres so much matter in the world which makes for many possible artistic creations.

Form basic shapes such as the square and the circle comes many mathematical and artistic problems to be solved/created. Art (unlike math) illustrates questions to be answered by its audience with multiple answers. This also juxtaposes the public artworks from their surroundings, buildings have one intention, purpose, the artworks in the environment stimulate thinking, questioning.

artists produce work from their relevant cutler and implement it back into culture where it questions itself and comments on the culture it exists in. (generally speeking) It does something other than sit on it's ass n a museum.

Ow and the four layered boarder represents the four transitions/chapters the artworks develop over the four weeks.

old poster desings

I though these designs were really groovy especially when considering some of the designs are from the 1930's. Nice structure and composition. The top one is rather reminiscent of my ITERATION :: AGAIN identity, much more simplified however.

Artists include: A.M Cassandre and EL Lissitzky

Public art

These images lead me to revisit my older idea about framing the posters not litural would be wicked but because of the budget its obviously just going to be a printed frame within the poster itself. might just mock it up for crit and se how people respond. Though i dont think people will take to it some how.

Work by Chad WYS 2011

oil rainbow

the other day on the way to uni I steped across a oil film on black bichamin and thought it was a good little seample of what I'm tring to illustrate in my iteration again consept. The beautiful rainbow colours against the black bichamin, something you dont see every day and when you do it makes you stop and admire if only for a while.

Something simular

This logo/identitie looks some what close to the ideas i've been working with however this doesn't have the 4 aspect in it although that could be incorperated with the use of colour. It has that rotational aspect and enless feature in it, the more i look at it the more I see strong conetions to ITERATION AGAIN and my pinwheel consept.

I fell as though the pinwheel already may have a strang identity of its own already and prehaps i need to creat a pinwheeel with slightly different feature of its own. A new original, unique event with a new take on public art work i guess I should be doing the same thing with the pinwheel. This would also refine my design more however the pinwhell is a strong marketing stratage for getting choldren and thus familys involved in the even so yes hmmm. (maybe something to mention tomorrow to Jame's or Karen, see what they recon.

Jazzystan

So maybe its that I have the windmill in shape sections and when the viewer clicks on that shape it will change in to a picture with a title ei. MAP and then that shape will make the structure, boarder for the portal! Or maybe thats part of the logo, different sections get added until the pinwheel is formed and then it starts spinning.

www.behance.net

The eye

Lately for some unknown reason I've been looking at the eye as i have been really intersted in contrasting colours and textures. The black and which in the eye are obviously on of the biggest contrasting features but a more interesting atribute would be the comparison of the soft white milky section which has a blured edge against the cristal, dynamic ires. Another interesting fact is that the ires is normally either blue, brown, green or hazal but incompasses all colours as the light reflects into it.

Seasonal Affective Disorder

Seasonal Affective Disorder:

The rotating seasons bring predictable change-notably, the winter months contain less sunlight and warmth and in some people this causes annual mood shifts that are now known as seasonal affective Disorder, or SAD. According to the Mayo Clinic, the symptoms of SAD usually begin in the fall and persist throughout winter, and include moodiness, depression and lack of energy.

As ITERATION/AGAIN is held in the summer or spring I have been trying to incorperate the contrast of the winter passing and the joy in the light and warmth begining again, encouraging people to step outside, stretch their feet and go on an outing with friend or family or a solo exercise.

Kik Kat 'take a break'

Kik-kat have done some really cool and divers advertising campaigns which a lot of the the time deals with their slogan/catch phrase 'take a break' which is nearly the same as my ploy in getting people to cme see the tem art works through out Hobart and Launceston. This add has people in local parks taking a break as they the company has created wooden posters at aprk enterances and in public spaces. These posters are able to be poped apart and assembled into the perfect bench for a snack break. The mode of assembly so closely parallels the way you would snap apart a Kit Kat bar. The poster is not only interactive it's useful and it does a kindness while connecting simple pleasures with the "break" line Kit Kat's been using for years.

This concept strongly relates to the way in which i wish the pinwheel flyers to be interpreted. People are encouraged to make their own pinwheel with friends, family, or just out of personal curiosity as a break from their daily routine and have some fun by placign them in the wind and watching them spin.

Typography play

So here i have experimented with stacking the Bank Gothic font numerous times on top of itself and in the process trying to create skyscrapers, a city and i think its even starting to resemble a barcode so i' rather happy excited by the concept just not sure if i'm really achieving its full potential visually? Will ask some friends and family what they see maybe. Oh and they coloured sections you see there are the same 4 colours i'm working with. Just to change them. To many god darn colours to choose from still not sure which best suit iteration and my design.